As Telugu cinema’s own Rowdy turns another year older around the sun, Vijay Deverakonda is still the crores’ heartthrob and icon of youthful revolt on screen. On his birthday today, his fans from around the globe and from across India swamped the social media with a deluge of good wishes, breathtaking fan art, and poignant tributes under the leading trending hashtag #HBDVijayDeverakonda.
Deverakonda’s career is not only a story of box office successes, but one of making bold decisions, redefining stardom, and remaining unapologetically real on-screen as well off-screen. With the actor marking his birthday milestone, excitement around his next release ‘Kingdom’ is at fever pitch. And as always, fans are eagerly waiting to wish their Rowdy through each new episode.
From Humble Beginnings to Pan-India Phenomenon
It was on 9 May, 1989, in Telangana, Achampet that Vijay Deverakonda first ventured into acting through Nuvvila (2011), which is a romantic comedy-of-errours directed by Ravi Babu. However, it was the super hit ‘Pelli Choopulu’ in 2016 that gave him his niche position in the world of Telugu cinema. Success of the film was the guarantee that Vijay was not an actor who just looked good but that this chap was here to create some commotion.
This was followed by ‘Arjun Reddy’ (2017), a cult classic that challenged masculinity and vulnerability norms on Indian screens. Vijay’s acting as the self-destructive, spastic medical student was well-received and propelled him to stardom. The movie not only became a blockbuster but also made it big in remakes in Hindi (Kabir Singh) and Tamil (Adithya Varma), which goes to show the universal appeal of the character.
This was followed by ‘Geetha Govindam’ (2018), which was a romantic comedy that proved his versatility. On-screen chemistry between him and Rashmika Mandanna melted hearts and made the film one of the highest Telugu-grossing films of the year.
Bold Choices and Experimental Roles
What distinguishes Vijay Deverakonda is his refusal to get stereotyped. Whether the student leader who revolted in ‘Dear Comrade’ (2019), the cunning taxi driver in ‘Taxiwaala’ (2018), or dual roles in ‘World Famous Lover’ (2020), he was always eager to break conventions.
He even forayed into Bollywood with extremely-touted ‘Liger’ (2022), made by Karan Johar’s Dharma Productions. Though the film fared no better at the box office, Vijay’s commitment—most notably his MMA fighter makeover—won hearts. And to appearances, he took the criticism in his stride and vowed a return with vengeance.
The Rise of the Rowdy Brand
In addition to acting, Vijay launched his own fashion line, Rowdy Wear, named after his Rowdy character in Bigg Boss. The clothing line was an instant hit with young people, and limited releases would sell out within minutes.
He also has a special rapport with his fans, popularly known as ‘Rowdies’, whom he continues to refer to as his extended family. Be it fan meets or surprise visits, he never says no to bonding with the people who made him what he is now.
All Eyes on ‘Kingdom’: A New Era Begins
While Vijay has had his own share of ups and downs, he is now preparing for what could be a career-defining experience. His next film, ‘Kingdom’, is one of the most eagerly awaited Telugu films next year. While the story details are kept under wraps, initial leaks indicate that it is a high-octane political action thriller with historical undertones.
Those close to the project call it “Vijay’s most mature and layered performance ever.” The movie will be an action film with hard-hitting drama and is all set to be the ideal comeback vehicle. The producers are said to have erected humongous sets, and Vijay got a full-bodied makeover for the character.
helmed by a very award-winning South Indian filmmaker (director’s name yet to be officially announced), ‘Kingdom’ will feature the Rowdy star in a never-before-seen avatar, and audiences cannot wait.
Birthday Celebrations That Broke the Internet
On Tuesday, social media sites such as X (formerly Twitter), Instagram, and Facebook saw an online shower of love on Vijay Deverakonda. Fans made #HBDVijayDeverakonda and #Kingdom trends, while celebrities and co-actors such as Rashmika Mandanna, Puri Jagannadh, and Ananya Panday wished him with warm messages.
In Hyderabad, fans conducted charitable activities in his name, such as food distribution, blood donation camps, and plant-a-tree drives—living testimony of how much his life makes a difference off the silver screen.
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A Toast to the Future
Year by year, Vijay Deverakonda keeps changing—not only as an actor, but as a brand, youth icon, and social influencer. His ability to speak his mind, select offbeat scripts, and remain down-to-earth amidst glory makes him stand out in a more formulaic, heritage-based industry.
With Kingdom in the pipelines, 2025 could see Vijay coming back to the theatres with his trademark fire. Whether he essays a brooding lover, a fierce warrior, or an ordinary man trapped in an extra-ordinary situation, one thing is certain—Vijay Deverakonda does not take it easy.
Here’s wishing the Rowdy a birthday as dashing and unforgettable as his life thus far. May this year produce more muscular roles, soulful movies, and endless bliss for one of Indian cinema’s most risk-taking actors.
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