Venkatesh’s Sankranthiki Vasthunam has taken the digital world by storm, crossing a staggering 400 million streaming minutes on Zee5. Out of the three big Sankranthi releases — Game Changer, Daaku Maharaj, and Sankranthiki Vasthunam — it’s this Anil Ravipudi directorial that emerged as the surprise blockbuster. The film has become a massive hit on OTT, outperforming expectations and breaking records along the way.
A Jackpot Deal for Zee Group
Zee Group struck gold by acquiring the OTT and satellite rights for Sankranthiki Vasthunam well before its theatrical release. While Game Changer signed a deal with Prime Video and Daaku Maharaj partnered with Netflix, Zee Group made a calculated move, securing Venkatesh’s comedy entertainer for a hefty price.
What made this deal even sweeter was the group’s decision to premiere the movie simultaneously on both OTT and television. The dual-platform strategy worked wonders, pulling massive viewership across audiences who preferred watching the film in the comfort of their homes. The numbers skyrocketed quickly, making Sankranthiki Vasthunam one of the most-watched Telugu films on Zee5 in record time.
Shattering Records: 400 Million Streaming Minutes
The film’s performance on OTT has been nothing short of extraordinary. Within weeks of its digital release, Sankranthiki Vasthunam crossed 400 million streaming minutes, a feat achieved by only a handful of movies on the platform.
What makes this milestone even more impressive is that the film managed to surpass some of Tollywood’s biggest hits like RRR and HanuMan during its initial week. The lighthearted comedy, heartwarming performances, and Anil Ravipudi’s signature humor struck a chord with audiences across all age groups, turning the movie into a binge-worthy sensation.
A Comedy Entertainer Winning Hearts
Venkatesh, Aishwarya Rajesh, and Meenakshi Chaudhary delivered delightful performances that added charm to the narrative. Venkatesh’s impeccable comic timing paired with Anil Ravipudi’s entertaining screenplay kept viewers hooked.
Interestingly, Ravipudi’s films often face some criticism post-OTT release due to their over-the-top humor. However, Sankranthiki Vasthunam has managed to break that pattern. The film’s clean comedy and emotional depth resonated well with family audiences, earning it a positive reception even after its digital debut.
Another surprising factor was the movie’s reach beyond Telugu audiences. Viewers from other languages embraced the film wholeheartedly, with subtitles making it accessible to a wider audience base.
The Magic of Venkatesh and Anil Ravipudi
Venkatesh and Anil Ravipudi have become a winning combo, delivering hit after hit. After their successful collaboration on F2: Fun and Frustration and F3, they once again struck gold with Sankranthiki Vasthunam.
Ravipudi’s knack for crafting light-hearted entertainers that blend comedy and emotion worked its charm yet again. His storytelling style resonates with the family audience, while Venkatesh’s effortless performance only elevated the film’s impact.
What’s Next? Malli Sankranthiki Vasthunam on the Way
With the massive success of Sankranthiki Vasthunam, the makers have already announced a sequel titled Malli Sankranthiki Vasthunam. Anil Ravipudi and Venkatesh are teaming up once again for this much-anticipated follow-up.
The sequel will retain the original cast and crew, promising another round of laughter and entertainment. Scheduled for release during Sankranthi 2027, fans can’t wait to see what this dynamic duo has in store for them next.
A Milestone in Venkatesh’s Career
For Venkatesh, Sankranthiki Vasthunam is more than just another hit. It marks a significant milestone in his career, especially in the digital age. The actor continues to reinvent himself while staying true to his roots, delivering performances that appeal to audiences both on the big screen and at home.
The film’s OTT success also highlights the growing importance of digital platforms, where movies find a second life and reach global audiences. For Anil Ravipudi, this achievement adds another feather to his cap, cementing his position as one of Tollywood’s top commercial directors.
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Conclusion: A Perfect Festive Treat
400 million streaming minutes is no small feat, and Sankranthiki Vasthunam rightfully earned its place among the top Telugu films on Zee5. The movie’s perfect blend of comedy, drama, and emotions made it a perfect festive treat for families during Sankranthi.
With Malli Sankranthiki Vasthunam already in the pipeline, fans eagerly await the next chapter in this entertaining saga. For now, Venkatesh and Anil Ravipudi can bask in the glory of their latest blockbuster, proving once again that good content, when done right, never fails to find its audience.
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