The much-awaited film Pushpa 2: The Rule, starring Allu Arjun, is creating ripples across the country as people wait for its release. However, barely 12 hours from the scheduled release, something interesting has come to the fore-the producers of the film, Mythri Movie Makers, and Hyderabad’s Prasads Multiplex are yet to reach an agreement over revenue sharing. This unexpected delay has raised so much anxiety among the fans, since bookings for one of the city’s biggest multiplexes are yet to open.
A Signature Move by Mythri Movie Makers
Now after finally releasing high-profile films like RRR, Mythri Movie Makers are going high and making last-minute deals with multiplexes. Although an approach like this bags maximum profits for a particular film, it also experiences the delay and uncertainty often caused, as seen in the case of Pushpa 2.
Sources close to the production have revealed that the talks are largely about revenue-sharing percentages, which is a significant factor for premium multiplex chains for blockbuster releases. Mythri Movie Makers are reportedly insisting on a better share, citing the unprecedented hype and demand for the film.
Impact on Fans and Bookings
One more case for the movie Pushpa 2: The Rule would be the popular multiplex Prasads Multiplex which also hasn’t opened its bookings yet. Fans are a bit upset as they can’t book their tickets there. They have been going on and on that with these delayed bookings, it can dampen the opening week collections of the film in such a city where cinema-lovers were passionate about the movie Pushpa.
The multiplex management, on the other hand has been assuring the fans that they are working hard and the matter is getting solved so bookings can open at the earliest. But with hours left for release and clock running, things are pretty tight.
Star power of Allu Arjun and anxiety of Pushpa 2
The buzz for Pushpa 2: The Rule is massive because of the phenomenal performance that Allu Arjun gave in the first part, Pushpa: The Rise. He played Pushpa Raj and won millions of hearts around the world, which made the sequel one of the most awaited films of the year.
The fact that bookings are not coming in at Prasads Multiplex has hardly dimmed the excitement over the movie. Fans are in awe of Allu Arjun and have been declaring how they will go out to watch the film, no matter what, from some other theatre if this was not available.
Star Mania: The last-minute teething troubles are unlikely to thwart record-breaking box office collections courtesy the star’s craze.
Revenue Sharing: The Critical Factor for Big Releases
Revenue sharing is one always an issue point with the big budget films. For the same reasons, with skyhigh expectations, producers here are negotiating with good conditions for getting maximum output in case of the movie Pushpa 2.
The multiplex chains, on the other hand, believe that the operational cost and the premium demand of the facility warrant a share of revenue. Balancing is never easy and, when the stakes are as high as they are in Pushpa 2, even more so.
Role of Prasads Multiplex in Hyderabad’s Cinema Scene
Prasads Multiplex holds a special place in the hearts of moviegoers from Hyderabad, mostly for its up-to-date facilities and optimum location. Hence, it often becomes the favorite destination for premieres and releases of big Telugu films.
The lack of bookings for Pushpa 2 at Prasads would have undoubtedly left a vacuum in the minds of fans who see it as their favorite destination. While other theatres in the city have already opened their bookings, delayed availability at Prasads might slightly affect the film’s opening day collections in the region.
What Fans Can Expect Once Bookings Open
Fans are still hoping that booking opens here at Prasads Multiplex before the first show. Even with a small window for booking, tickets will probably sell out within minutes considering the massive appeal of the film.
Already the 2D version is pulling all eyeballs; the fans have appreciated the makers for delivering it well in advance, at most places. That there was delay in completion forcing the call-off of 3D versions hasn’t affected the euphoria with regards to release.
Read Also :- Pushpa 2: The Rule Aims for Unprecedented ₹200 Crore in Advance Bookings
Conclusion: Minor Hurdle over Monumental Release
There’s little doubt that the booking delay at Prasads Multiplex is a glitch in otherwise smooth sailing for Pushpa 2: The Rule as it goes on to the silver screen. Still, this probably wouldn’t have a too serious effect on the overall success of the film as the movie boasts of mass fan-following and hype that it had generated when it released.
While Mythri Movie Makers are discussing with Prasads Multiplex, fans are eagerly waiting to book their tickets and watch the magic on the big screen with Allu Arjun as Pushpa Raj. The enthusiasm and anticipation are palpable, and there is little doubt that Pushpa 2 will make history at the box office.
With less than 12 hours to go, everyone’s eyes are glued to the outcome of these last-minute discussions. One thing is for sure, though: the curtains that rise on Pushpa 2: The Rule will make it a film experience like no other. Fans and industry insiders are eagerly waiting to see what lies in store for the next installment of the journey of Pushpa Raj, who has already made an indelible mark on Indian cinema.
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