Indeed, buzz is building over the box office performance as Devara draws closer to its release date. Already two days from its premiere, this film has pre-sold North America for a pretty amount of $2.35 million.
In the history of Indian cinema, the North American market has been an important battleground for big budget films’ box office success. Devara has already battled the biggest South Indian cinema within its fold, with some of those counting Kalki 2898 AD at a whopping $3.9M, RRR at $3.46M, and Salaar at $2.6M, each taking unprecedented records in the region.
Will Devara Achieve the $3M Benchmark?
Going by its current speed, Devara is sure to cross $3 million and join the ranks of a few Indian films that have managed to make a mark as significant as this in the North American market. It stands at just a little under $1 million presently and given the strong fan support for Jr. NTR, the movie is expected to sail pretty well in the days to come.
Preview numbers in North America are usually a good sign of the film’s success in the global arena. If Devara is going to catch on, it may even surpass Salaar and Baahubali here. It may even emerge as the next blockbuster under Jr. NTR’s illustrious career.
Why Devara is Going to Succeed?
Here are a few reasons why Devara is likely going to succeed in North America:
1. Star Power: Jr. NTR’s mass fan following and the unprecedented success of RRR have propelled his profile globally.
2. Hype and Pre-Sales: With $2.35 million already done in pre-sales, its trajectory stands at par with some big South Indian releases.
3. Positive Word of Mouth: The short trailers, teasers, and promotional events have created monumental hype as the fans look forward to getting tickets pre-booked.
If Devara crosses the $3 million mark, then it’ll enter an elite Indian film club,which has made massive premieres in North America.
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